Salesforce is the world’s leading cloud-based software provider. It delivers services to more than 150,000 businesses globally.
The company first went public in 2004.
Since then, Salesforce has consistently grown revenue each year. Today, in 2021, annual revenue stands at $21.25 billion. A 221.3x increase since 2004.
Read on for the latest Salesforce statistics for 2022.
First, here’s a quick overview of the stats you’re about to read:
Key Salesforce Statistics
- Salesforce generated $21.25 billion in the 2021 fiscal year.
- Salesforce has a 19.8% share of the CRM market. More than its 4 leading competitors combined.
- 56,606 employees work at Salesforce.
Salesforce revenue by segment
Salesforce breaks down its revenue into 2 segments. The first is subscription and support revenues. The second is professional services and other revenues.
Subscription and support revenues are by far the largest income stream for Salesforce. The segment includes cloud services, software licenses and related technical support.
The subscription and support segment accounts for 93.99% of Salesforce’s total revenue, which comes to $19.98 billion. That’s an increase of 24.51% over the 2020 financial year.
Revenues from subscriptions and support have recorded growth each year since the company’s foundation. Over the last 5 years, subscription and support revenues have grown at a CAGR of 26.36%.
The professional services and other revenues segment encompasses fees paid on a fixed-price or time basis.
6.01% of total Salesforce revenue came from this segment in 2021. The $1.28 billion generated from professional services and other revenues represents an annual increase of 21.9%. Growth was smaller than in the core Salesforce business (24.51%).
Salesforce revenue by product/service type
Within its broader subscription and support segment, Salesforce provides a revenue breakdown of 4 service offerings:
- Sales Cloud
- Service Cloud
- Platform (and Other)
- Marketing and Commerce
Sales Cloud is an application that helps companies manage and automate sales processes.
Salesforce brings in $5.19 billion per year in fees related to Sales Cloud. That’s 25.97% of total subscription and support revenues. And 24.42% of total annual revenue.